Google Ads Certification
Self-paced
Yes
Basic marketing
Google’s free official certification path — Search, Display, Video, Shopping, App campaigns. Hands-on practice through Skillshop.
What you will learn:
- Search campaign structure
- Display network targeting
- Video advertising (YouTube)
- Conversion tracking and attribution
Who it is for: Marketers managing ad spend, freelancers offering paid media services, agency staff.
Honest take: Free, official, immediately practical. Get the cert in 1–2 weeks; renew annually.